Content localization for global audiences.
Keep the voice. Fit the format.
Subtitling, game UI, manga and brand campaigns — where a literal rendering is the failure mode, and cultural judgement is the deliverable.
From subtitles and game text to brand campaigns
Tell us what the documents are for, which source revision to use and who will read the translation.
Screen and audio content
Film, series and short-drama subtitles, voice-over scripts, social and creator content.
Interactive and illustrated stories
Game UI, in-game text, manga and comics, with format constraints defined in the brief.
Brand and campaign voice
Brand campaigns and marketing copy, reviewed against the target audience and agreed style guide.
Read it in the scene
Check timing, line breaks and tone during playback. Interface text is checked in its layout, with variables and agreed character limits retained.
Different files. Clear project scope.
Published work in multilingual media, training video, brand documentation and consumer-product content. Each case describes its actual scope.
Alexander Wang (Shanghai)
Brand documentation.
English ⇄ ChineseRead project details →
LG Household & Health Care
Household-goods product documentation.
Korean → ChineseRead project details →Hunan TV (Economic Channel)
Translation into seven languages plus dubbing.
Chinese → 7 languages + dubbingRead project details →
Kraft Foods
Employee-training video transcription and dubbing.
Transcription + dubbingRead project details →Why this is harder than it looks
Literal is the failure mode
For a joke, a slogan or a character voice, accuracy to the words is often infidelity to the intent. The measure is whether it lands on the audience the same way, which is a judgement no engine makes reliably.
Constraints are part of the text
Subtitles have reading-speed and line-length limits. Game UI has character budgets that break layouts when exceeded. A rendering that is excellent but does not fit is not usable.
Voice has to survive across episodes
Series and live-operations content are produced continuously, often by rotating hands. Without an enforced style and terminology base, a character or a brand slowly stops sounding like itself.
What governs the work
Cultural adaptation
Adapted for the target audience rather than rendered literally.
Technical constraints
Reading speed, line length and character budgets respected as part of the brief.
Voice consistency
Style guide and termbase enforced across episodes and releases.
How a content globalization project runs
Prepare the project
- Client UploadFiles, reference material and any existing termbase
Translate and verify
- AI TranslationDraft generation on a domain-tuned engine
- Terminology MappingTerms locked against the project termbase
- Expert ReviewDomain specialist validates accuracy and context
- QALISA QA 3.1 audit against defined error categories
Deliver and retain
- DeliveryFormat restored, delivered in the original layout
- Knowledge Asset UpdateTerminology fed back — every project improves the next
Bring the files. Make the open questions visible.
For a quote, include the source files, language direction, intended use and required date. Discuss your project →
Content Globalization terminology
Selected bilingual references. The full terminology glossary remains available below.
“Transcribing and dubbing our employee training videos had been a headache. Angel handled it with professionalism and care — from transcription to dubbing, every piece of information was conveyed accurately and the dubbing was clear and natural. We were very satisfied.”
Content Globalization questions
Send us a content globalization document
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